Lime helped KIND Snacks create a campaign to get the nation moving, with an aim to be accessible to all and to help support a healthy lifestyle. To encourage and inspire people to ‘step it up’, consumers were in with a chance of winning weekly prizes ranging from active tech to National Trust Memberships and KIND branded socks and frisbees.
Lime were responsible for managing the campaign end to end, including terms and conditions, website designs, prize sourcing and fulfillment.